Not a Screen Company.
A Media Infrastructure Company.
onQ Digital was founded on a simple but powerful observation: the digital signage industry was fragmented, under-engineered, and built for installation not for long-term media performance. Retailers were buying screens from one vendor, software from another, content from a third, and analytics from a fourth. Nobody owned the full picture. Nobody was accountable for the outcome.
Today, onQ Digital is Australia's only vertically integrated retail media infrastructure company. We own and operate every layer of the in-venue media stack from the physical screen asset through to the programmatic auction and the advertiser invoice.
This is not a collection of integrated products. It is a purpose-built operating system for physical venues that want to operate like modern media companies.
Built in Melbourne.
Trusted Across Australia.
onQ Digital was established in Melbourne, Victoria, with a clear mandate: to build the infrastructure layer that the Australian retail and media industry was missing. In the early years, we focused on delivering high-quality commercial display hardware and installation services to premium retail and automotive clients.
As our client base grew, so did the complexity of what they needed. National rollouts. Multi-site content management. Proof-of-play reporting. Programmatic advertising. Audience measurement. Each new requirement revealed the same gap in the market: no single provider could deliver the full stack. So we built it.
Today, David Jones partnered with us to launch David Jones Amplify™. Bunnings engaged us to deliver 300 screens across 150 warehouses for Hammer Media. Mitsubishi Motors Australia relies on us to manage interactive screens and video walls across their national dealer network. We are proud of what we have built. And we are only getting started.
The Full Stack. Under One Roof.
onQ Digital delivers six integrated capabilities that together form a complete retail media operating system. Each capability is available as a standalone service, or as part of a fully integrated deployment.
onQCMS Digital Signage Software
Our proprietary cloud platform gives you centralised, real-time control of every screen, campaign, and content rule across your entire estate. Purpose-built for enterprise screen networks and retail media environments not adapted from generic content tools onQCMS supports playlist scheduling, screen grouping, zone targeting, real-time updates, proof-of-play reporting, API and POS integrations, and retail media campaign logic.
Retail Media Platform
Turn your screen and audio network into a scalable advertising business. Our retail media platform connects your in-venue inventory to 35+ programmatic DSPs via a true real-time bidding auction engine delivering CPM uplifts of 30 to 80% versus waterfall models, while maintaining full brand governance and advertiser controls. We manage the entire commercial operation: inventory management, advertiser onboarding, campaign reporting, and revenue reconciliation.
Digital Signage Hardware
Enterprise-grade commercial displays engineered for long-term media networks. Our portfolio spans ultra-brightness LCD panels, fine-pitch COB LED video walls, transparent LED film, LED freestanding digital posters, interactive kiosks, POS tablets, and outdoor-rated signage all specified, supplied, installed, and supported by onQ.
Audience Measurement & Analytics
onQ Vision delivers privacy-first audience analytics for in-venue media environments. Using edge-based computer vision, onQ Vision measures footfall, dwell time, attention rates, and demographic profiles at the screen level without capturing or storing any personally identifiable information. All data is processed on-device and reported in aggregate.
In-Store Audio
Fully managed in-store audio as a complementary media channel. onQ's audio platform delivers brand-curated music programming, scheduled audio advertising, and real-time campaign management all governed through the same onQCMS platform that controls your screen network. When combined with screens, audio creates a multi-sensory force multiplier.
Managed Services & Support
Every onQ deployment is backed by our national managed services capability including project management, technical installation, ongoing device monitoring, content operations, and 24/7 technical support. We don't just sell you a system. We operate it with you.
Why onQ Digital?
Most providers offer screens or software. onQ delivers the entire operating stack fully integrated, fully accountable.
Vertically Integrated. No Gaps.
onQ owns and operates every layer of the media stack from the physical screen asset through to the programmatic auction. This eliminates the integration risk, margin leakage, and accountability gaps that come from stitching together multiple vendors. One partner. One contract. One point of accountability.
Built for Monetisation from Day One.
onQCMS was designed from inception to support advertising and retail media not just content display. Every screen we install is treated as a long-term media asset specified, positioned, and governed with revenue in mind from the first site visit. This is a fundamentally different approach to how most digital signage companies think about their product.
35+ DSPs. True RTB. Maximum Yield.
Our programmatic layer connects to 35+ DSPs globally and operates a true unified real-time bidding auction. Every impression enters a live auction where all DSPs bid simultaneously delivering CPM uplifts of 30 to 80% versus waterfall-based models, while governance controls remain entirely in your hands.
Multi-Sensory Inventory. Screens, Audio.
onQ is one of the only providers in Australia that operates both visual and audio media channels under a single governed platform. When combined, screens and audio create a multi-sensory force multiplier strengthening campaign impact and increasing total media yield without additional hardware.
13 Years of Australian Operating Experience.
We have been doing this longer than most of our competitors have existed. Our team has delivered projects for Australia's largest retailers, automotive networks, and corporate environments and we bring that operational depth to every new engagement.
Trusted by the Brands That Set the Standard
onQ partners with national retailers, automotive networks, and brand environments across Australia.
"David Jones has been working with onQ for over five years and more recently partnering with onQ on our Retail Media Strategy, with the launch of David Jones Amplify™. Myles and the onQ team have been very strategic, responsive, flexible, and resourceful in providing solutions for our Retail Media Strategy. I personally have found onQ a fantastic partner, providing excellent pricing and diligent service to all of the key teams at David Jones. I would highly recommend onQ as a partner for any in-store digital solution."
"Myles and the onQ Digital team have been key partners for Bunnings, supporting the launch of our retail media network, Hammer Media. The team delivered our initial screen rollout of 300 screens in 150 warehouses, on schedule and to budget. Their expertise and responsiveness made it a seamless process with minimal impact on store operations. We look forward to working with them as we continue to grow."
"MMAL has been working with onQ Digital since early 2023 on the rollout of interactive screens and video walls in our national dealer network. During this time, we have always found onQ to be highly professional and responsive to deal with. onQ consistently meets delivery and installation targets within budget. I can highly recommend onQ Digital as a digital solutions provider."
"onQ's team went above and beyond for our first and flagship Australian 1Rebel club. Our signs look incredible and feature heavily on social media almost every Instagram post incorporates them. Beyond the signs, what has impressed us most is the team. onQ respond to our queries, however big or small, within minutes even months after the project completed. Communication is exceptional. The team is exceptional."
"onQ is a leading technology company to work with, having assisted us in getting our store network onto their digital management platform and rolling out new digital screens across our business. Their elevated service continues to exceed our expectations, along with always catering to our business needs."
"I would highly recommend onQ Digital to any other retailer. I have developed a great relationship with onQ Digital we have worked together across multiple retailers from Country Road Group to Levi Strauss. I appreciate your attention to detail, creative approach to bringing our ideas to life, and ensuring we meet our deadlines within budget."
The Brands That Trust onQ Digital
What makes us different
Six reasons why Australia's leading brands choose onQ Digital over single-layer vendors.
Full-Stack Ownership
We own every layer hardware, software, content, audio, and analytics. No single-layer vendors, no integration gaps.
ISO 27001 Certified
Enterprise-grade information security management. Your data and your customers' data are protected to the highest standard.
Australian-Owned
Headquartered in Melbourne with teams in Sydney and Perth. We understand the Australian retail and media landscape intimately.
Built for Monetisation
Every screen we install is treated as a long-term media asset specified and governed with revenue in mind from day one.
Dedicated Support
Every client has a dedicated account manager and access to our 24/7 technical support team not a helpdesk ticket queue.
Proven Track Record
Trusted by Bunnings, David Jones, Coles, Mazda, Mitsubishi, Woolworths, and 1Rebel across retail, automotive, and corporate.
National Reach. Local Expertise.
onQ Digital operates from three offices across Australia, with national project delivery capability and international reach for global brands entering the Australian market.
Melbourne
Level 10, 650 Chapel Street, South Yarra VIC 3141
1300 125 635
Sydney
38 Sir Joseph Banks St, Botany NSW 2019
1300 125 635
Perth
75 Blencowe Street, West Leederville WA 6007
1300 125 635
Frequently Asked Questions
Common questions about onQ Digital, our platform, and how we work with clients.
Ready to Build Your Media Network?
Whether you are launching a retail media network, upgrading your screen estate, or looking for a CMS platform that can scale with your business onQ has the infrastructure, software, and operational expertise to make it happen.
Speak with our team about digital signage, onQCMS, in-store audio, programmatic monetisation, or a full Retail Media OS deployment. We will help you scope, design, and operate the right solution.