What is Digital Totem?
A digital totem is a freestanding, floor-standing digital display unit in a tall, slim enclosure designed for placement in high-traffic retail and commercial environments. onQ's digital totems feature commercial-grade LCD or LED panels, optional double-sided display capability, and full integration with onQ CMS for remote content management.
Key Features
.png)
.png)
Premium Freestanding Format for Maximum Visual Presence
onQ's digital totems combine a tall, slim freestanding format with high-quality commercial display panels to create digital signage assets with exceptional visual presence. The totem format positions the display at eye level in open floor spaces, free from the visual competition of wall-mounted displays and the clutter of retail fixtures, ensuring your content commands attention from every approach angle.
Single and Double-Sided Configurations
onQ's digital totems are available in single-sided and double-sided configurations. Single-sided totems are ideal for wall-adjacent placement where the display faces a single direction of foot traffic. Double-sided totems maximise audience reach in open floor spaces and thoroughfares by displaying content on both faces simultaneously, reaching audiences approaching from opposite directions.
Commercial-Grade LCD and LED Panel Options
onQ's digital totems are available with commercial-grade LCD panels for cost-effective deployments and high-brightness LED panels for premium applications requiring superior visual impact. Both panel types are rated for continuous 24/7 operation and feature advanced thermal management for reliable performance in demanding commercial environments. The choice of panel technology is determined by the brightness requirements and visual quality standards of each specific installation.
Remote Content Management via onQ CMS
All onQ digital totems integrate with onQ CMS for remote content management. Push content updates, manage playlists, and schedule campaigns across all totem displays in your network from a single cloud-based dashboard. Real-time updates enable you to respond instantly to promotional opportunities without requiring physical access to each totem.
.png)
Applications for Digital Totem Displays
onQ's digital totems are deployed in flagship retail stores for brand campaigns and product promotion, shopping centres for tenant advertising and wayfinding, hotel lobbies for guest information and event promotion, corporate offices for internal communications and visitor information, transport hubs for passenger information and advertising, and public spaces for community information and event promotion.
Gallery
.png)
Who Is This For?
Designed for businesses that demand performance, reliability, and scale.
Shopping Centre Operators
Deploy freestanding digital totems in high-traffic mall corridors to deliver wayfinding, advertising, and tenant promotions from a single managed platform.
Automotive Dealerships
Create a premium showroom presence with tall, high-brightness totems that showcase vehicle features, offers, and brand content at eye-catching scale.
Hotel & Resort Lobbies
Welcome guests with branded content, event schedules, and local recommendations displayed on elegant freestanding totems in your entrance and lobby.
Corporate Headquarters
Reinforce brand identity and communicate company news, KPIs, and visitor information in reception areas and building foyers.
Transport Terminals
Provide real-time departure information, wayfinding, and advertising revenue in airports, ferry terminals, and major transit hubs.
Entertainment Venues
Promote upcoming shows, ticketing, and sponsor content in stadium concourses, cinema foyers, and entertainment precincts.
Frequently Asked Questions
Common questions about Digital Totem from Australian businesses.
