onQ Digital partnered with Coles ST Kilda to revolutionise its retail environment, installing a diverse suite of digital signage including Transparent LED Film, ultra-stretched, LED, and LCD screens, alongside 43" battery-powered digital A-Frames. This comprehensive solution created a dynamic communication platform, significantly enhancing customer engagement and delivering a modern, efficient shopping experience across the store.
The Challenge
Coles sought to modernise its ST Kilda store, aiming to enhance customer engagement and communication through innovative digital solutions. The challenge involved integrating diverse display technologies that could effectively convey promotional content while maintaining the store's aesthetic, fitting unique architectural spaces, and offering flexible deployment options.
The Solution
onQ Digital delivered a comprehensive digital signage ecosystem for Coles ST Kilda, featuring Transparent LED Film for window displays, ultra-stretched screens for unique architectural integration, and high-brightness LED screens for prominent promotions. The solution also included versatile LCD screens for in-store messaging and portable 43" battery-powered digital A-Frames, providing Coles with a flexible and impactful communication toolkit.
Project Highlights
Key outcomes and achievements from this engagement.
Dynamic Communication Platform
Integrated diverse digital signage to create a versatile and engaging communication network within the Coles ST Kilda store.
Enhanced Customer Engagement
Utilised Transparent LED Film and ultra-stretched screens to capture shopper attention and improve the in-store experience.
Flexible Promotional Capabilities
Deployed 43" battery-powered digital A-Frames, offering unparalleled portability for targeted promotions anywhere in-store.
Modern Retail Environment
Transformed the ST Kilda store into a cutting-edge retail space, aligning with Coles' commitment to innovation and efficiency.
Project Gallery
Photography from the installation and finished environment.
onQ Digital's extensive experience in retail media infrastructure, demonstrated through projects with leading Australian brands like Coles, positions us as the ideal partner for innovative digital signage deployments. Our proven capability to deliver bespoke, high-impact solutions ensures clients achieve enhanced customer engagement and operational efficiency.