onQ Digital partnered with L'Occitane to address the need for an innovative retail display that would captivate customers while maintaining an open store aesthetic. onQ installed a transparent curved LED screen, which transformed the storefront into a dynamic digital showcase, enhancing brand presence and customer engagement across Australia.
The Challenge
L'Occitane sought to differentiate its retail presence and create a captivating storefront experience that reflected its premium brand image. The challenge was to integrate cutting-edge digital display technology without obstructing natural light or compromising the architectural elegance of their stores, a common hurdle for high-end retail brands in Australia.
The Solution
onQ Digital delivered a bespoke transparent curved LED screen solution, seamlessly integrating it into L'Occitane's storefront architecture. This innovative hardware, powered by onQCMS software, provides dynamic content capabilities while preserving natural light and maintaining an open, inviting retail environment.
Project Highlights
Key outcomes and achievements from this engagement.
Striking Visual Appeal
Curved design captures attention and delivers an immersive viewing experience in busy retail settings.
Transparency Advantage
Allows natural light to pass through while displaying vibrant digital content, maintaining an open and welcoming store atmosphere.
Dynamic Storytelling
Enables seamless display of seasonal campaigns, product launches, and immersive brand visuals, reinforcing L'Occitane's commitment to innovation.
Project Gallery
Photography from the installation and finished environment.
onQ Digital's extensive experience in delivering innovative retail media solutions for leading Australian brands like David Jones and Country Road Group makes us the ideal partner for complex digital signage projects. We specialise in transforming retail environments with bespoke technology that drives engagement and elevates brand presence.