onQ Digital partnered with Mitsubishi Nunawading to modernise their dealership showroom with an innovative Transparent LED Film installation. This cutting-edge solution transformed the glass frontage into a dynamic digital canvas, allowing for high-resolution visuals of vehicles and promotions without obstructing natural light, significantly enhancing the customer experience and brand presence.
The Challenge
Mitsubishi Nunawading sought to modernise its dealership showroom experience, requiring an innovative digital display solution that could deliver high-impact visuals without compromising natural light or the contemporary aesthetic of its glass frontage. The challenge was to integrate advanced technology seamlessly while maintaining an open, inviting atmosphere for customers.
The Solution
onQ Digital delivered a bespoke Transparent LED Film installation for Mitsubishi Nunawading, transforming their glass facade into a dynamic digital display. This solution, featuring Q Series LED displays and managed by onQCMS software, enables the dealership to showcase high-resolution vehicle promotions and brand messages directly on the glass, ensuring stunning visuals while maintaining up to 80% transparency.
Key outcomes and achievements from this engagement.
Enhanced Showroom Aesthetics
Seamlessly integrated Transparent LED Film maintains natural light while displaying vibrant content.
Dynamic Marketing Capabilities
Real-time updates for promotions and brand messages, engaging customers and passersby.
Energy-Efficient Solution
Low power consumption aligns with Mitsubishi's sustainability commitments.
High Transparency
Up to 80% visibility through the LED film, preserving showroom views.
Photography from the installation and finished environment.
onQ Digital is a trusted partner for automotive dealerships seeking to modernise their showrooms and enhance customer engagement through innovative digital signage solutions. Our extensive experience across Australia ensures seamless integration and impactful results for similar projects.